The Ad Marketplace is a unique auction-based advertising system that uses contextual targeting to deliver the most effective graphical and text ads matched in real-time to publisher content. The Ad Marketplace platform is a software and technology solution that delivers customers from multiple online distribution channels.

The Ad Marketplace Network is an auction-based advertising system that leverages the Ad Marketplace platform to deliver contextually targeted text and graphical ads within relevant publisher content.

The Ad Marketplace combines the emotive appeal of graphical ad units with responsiveness of text ads for increased performance

Unlike any other traditional online advertising  service in the Marketplace the Advertiser and the Publisher are in contact with each other allowing a better ad placement for the Advertiser and an optimized use of the ad spaces for Publishers.